NURO is...
Exactly What You Need
NURO walks into growing businesses, finds where money, time, and capability are being left on the table, and designs and builds the thing that captures it. Sometimes that's AI. Sometimes it's software or an automation. Sometimes it's a product you didn't know was hiding inside your business. Ask us anything below.
What has NURO actually built and shipped?
Stock photos and generic promises are easy to find. These are not those. Three NURO builds running today — each one a different shape of the work.
SBA Disaster Recovery.
AI-packaged SBA disaster loans. Structured intake, document validation, and automated compliance checking — so borrowers can focus on their family while the system handles the paperwork.
Read the build →TradeRunner.ai
A flight simulator for day trading. Define a strategy through dials, backtest it, paper-trade live, then execute through your brokerage. Human-led. AI-executed.
Read the build →PRIZM.
One upload becomes 30+ platform-native short-form assets across TikTok, Reels, Shorts, LinkedIn, Instagram, and X. Auto-captioned, brand-styled, scheduled. Stop editing. Start posting.
Read the build →What growing businesses ask us before we start
What does NURO actually do?
NURO is a problem-and-opportunity company. We walk into growing businesses, find where money, time, and capability are being left on the table, and design and build the thing that captures it — whether that is an AI agent, custom software, an automation, an integration, or an entirely new product. The technology is a means. Finding what is actually worth building is the value we start with. Every engagement is anchored in the HI → AI doctrine: humans lead, AI amplifies, every interaction is auditable.
Who does NURO work with?
We work primarily with $5M–$50M businesses that have real revenue, real operational pressure, and no in-house AI team. That includes home services, professional services, financial services, sales-led SaaS, and multi-location operators. Our headquarters is in Fort Myers, Florida; we serve clients nationwide.
How is NURO different from a typical AI or dev agency?
A dev agency asks what you want built. We ask what is worth building — the answer is sometimes "do not build anything yet," and that is often the most valuable answer we can give. When we do build, four productized differentiators ship with every NURO system:
- Decision Log — every AI conversation is logged, timestamped, attributable, and overridable.
- Truth Boundaries — agents are constrained to verifiable facts from your CRM, knowledge base, and approved templates. They cannot improvise pricing or fabricate claims.
- Vertical-calibrated workflows — templates that already understand your industry's seasonality, regulatory cycles, and sales motions.
- HI → AI doctrine — authored by our Chief AI Officer Craig Pisaris-Henderson; humans lead, AI amplifies, every interaction is reviewable.
What is RevOps OS?
RevOps OS is the productized revenue operating system NURO installs and runs. Three tiers depending on how much of the revenue stack needs to be built:
- Foundation — a smart CRM plus workflows and AI-in-workflows for lead scoring, drafting, routing, and re-engagement. You stop losing leads.
- Acceleration — Foundation plus standalone AI agents for inbound and outbound voice, conversational web, missed-call rescue, AI SDR, and predictive deal scoring. Every lead answered, qualified, booked.
- Custom — bespoke architecture for multi-location, multi-line-of-business operators with deep integrations, multi-agent orchestration, and a dedicated build team.
How does an engagement start?
Two entry points. The free 10-minute HI into AI Assessment is a diagnostic that surfaces your top business opportunities and points you at the right first conversation. The HI → AI Discovery is a structured 3–4 week paid engagement that treats your business like a search problem and delivers a board-ready blueprint for what to build (or whether to build at all). From there we move into design, build, and run.
Do I need to have my data or systems figured out first?
No. Most $5M–$50M businesses have data scattered across five to ten systems that do not talk to each other. Auditing the data layer and doing the necessary integration work is part of what a NURO engagement covers before any agent gets built. Skipping this step is one of the five most common causes of AI project failure at this scale.
What happens after the AI system launches?
The team that builds the system runs it. NURO operates on a Diagnose / Build / Deploy / Run model — we stay in the business to catch data drift, tune prompts, adjust workflows, and expand scope as new leverage points appear. AI systems without an owner drift within 60 days; RevOps OS ships with the owner already assigned.
Is NURO available for AI voice agents or missed-call rescue?
Yes. AI voice agents (inbound and outbound), missed-call rescue, conversational web agents, AI SDRs working dormant CRM databases, and internal-ops agents are all part of the Acceleration tier of RevOps OS or available as standalone AI Agent Development engagements.